UPDATE: Amazon has the latest version Haswell Macbook Air 13" for $999, $200 discount.
My friend wanted to buy a Macbook for around $1000 last weekend and he asked me for advice on which one to choose from Macbook Air 13" (11" is too small to be useful for a primary machine with no external display if you ask me) and Macbook Pro 13" with no Retina display. As of now Macbook Air is the most recently updated model from Apple with Intel's new Haswell processor that has got some amazing reviews. Macbook Pro 13" without Retina display is Apple's entry level 'complete' laptop (in the sense it still has a Super-drive and Ethernet port) which is due for an upgrade anytime or might be discontinued anytime for only Retina display Pros. So this was a tough decision and he ended up buying the Macbook Pro 13" from Best Buy. Macbook Pro without Retina display still is the best desktop replacement laptop that is available from Apple and at around $1200 for the entry level model is perfectly affordable.
Best Buy is offering some crazy discounts on Macbook Pro 13" without Retina display and with a student discount the price gets slashed further by almost $250 on a Macbook Pro 13" entry level model or a Macbook Pro 13" without Retina display - brand new costs $949 (before taxes), while Apple sells it for $1199. This is a great deal. Of course bear in mind that these discounts similar to the iPhone discounts Best Buy offered sometime back, are due to the fact that these Macbook Pros are due for an update. So you might end up buying a Macbook Pro that gets obsoleted by a new model very soon.
Another thing I noticed while helping him research the best prices was that the newly updated Macbook Air 13" is no where to be found on Best Buy, at least in the Bay area. It is surprising that a couple of months old model from Apple is out of stock at one of the biggest third party retailers, Best Buy. The Best Buy website (as of today) at returns only Refurbished computers as available for the Macbook Air 13" (11" models are available just fine though). Amazon does not offer these huge discounts as of today but their Macbook Air page also points to longer than usual processing/shipping times.
Though Apple store lists 'shipping within 24 hours', some of the Apple stores in Bay area are out of these models and you have to ship them to the store for pick up. Not sure if the demand for Apple's 'most popular' computer is so high or if there is some sort of channel inventory re-distribution, but the fact of the matter is that Apple's Macbook Air 13" (Haswell) has supply constraints and/or limited availability, particularly at third party vendors.