Microsoft has been trying really hard to compete against Apple's iPad and Macbook (Air in particular) with its recent aggressive Ad campaign. Though there are no signs that these Ads are creating any kind of momentum towards Microsoft away from Apple, Microsoft is at least trying, right? But the more they try, it seems that the more unlucky they are getting. Like the recent incident where in spite of Microsoft pushing its Surface computers to special events like Football games and Election coverage as a marketing move, people who are supposed to be using them invariably seem to prefer the iPad. So yet another publicity push for Apple, again sponsored by one of its rivals!